It’s time to brag – my folio is updated
OK, this is now a second post about me. I promise it’ll be the last for a long while. With all this moving on stuff and the short lifespan of social media content, it was time to add more entries to my...
View ArticleShould I Admit I’m the Ghost Writer?
Most of you know that I’m now freelancing and ghost writing a twitter profile for Microsoft. The profile’s persona is a 38-year old male. The audience is pretty much the same. I did everything correct...
View ArticleThe impossible question: Which social media platforms should I use?
When you’re a kid, the big question is, “When’s Christmas?”. As a teen it’s “how can I get <insert name here> to like me?”. As a digital marketer it’s “which social media platforms should I be...
View ArticleThe Impossible Post – Trying to categorize social media platforms
This post could just as easily been called, “A blog post that takes three minutes to read takes three hours to write.” This is about yesterday’s post. In summary, it tells how you can’t match social...
View ArticleHow to Live Tweet Events and Conferences
A new, but essential part of any event communications plan is Twitter. Not just in the lead-up, but during the event. But how do you live tweet events? It takes time and planning. These tips should...
View ArticleHow to Manage Your Social Media Campaigns Over the Holidays
At last week’s planning meeting with Chirpsy, we discussed what’s the most important information a social media manager needs in December. How to actually take time off over the holidays. This was the...
View ArticleSpecial Offer: Social Media Profile Reviews
We’ve seen the stats. 91% of recruiters search job candidates online. Professional and personal social media profiles are merging, and engagement is all about personality. But many are showing the...
View ArticleMy Content Curation Process
Do you ever wonder how content curation occurs for social media? You’re not alone, I’m frequently asked what my process is and what tools I use. To be honest, it’s a bit messy and manual, and probably...
View ArticleHow to Automate Social Media – the Safe Way
Today I saw these two. Fortunately the second one is a mistaken parody account, but we all know of examples of automated social media gone wrong. Can you Automate Social Media?...
View ArticleSo you want to be a Social Media Manager
I know I post a lot referencing Hootsuite, but so much of their content is on topic. Plus, as an Ambassador I get sent blog posts and Slideshares. Very convenient for when I’m in the middle of a...
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